We do it every day - in stores, online, on the phone, in our dreams - we spend our money.
With a global network of Xplorers, we're setting out to understand spending, especially when it comes to credit cards.
In the next few months we'll be swiping and signing with people all over the world, and posting our stories and ideas here.
Saatchi & Saatchi Global Xploring
If you want to understand how the lion hunts, don't go to the zoo, go to the jungle.
Xploring is about understanding real people in the real world. Xplorers don't ask question or conduct interviews, we leap in and get involved in people lives. Xploring uncovers the truth and focuses us on what people really care about.